neither 0 nor 100
https://gyazo.com/f2eb2f9e09b7485dc59ca25f95bd727e
A series of pictures of two people saying different things
Mr. A. "I don't think zero is good."
Mr. B: "However, 100 is not good..."
This diagram is called "0 and 100" so it is easy to see that there are other ideas in between
Is 30 better, 50 better, or 70 better?
This is currently ambiguous
Neither A nor B verbalized it.
In reality, "ambiguous and unverbalized options" are difficult to see, which tends to lead to perceptions like "there is a plan A and a plan B".
choosing the wrong two options
0 or 1
Continuous value instead of 0 or 1
all-or-none thinking
The point is balance.
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